Fast fashion operator Shein has signed a Memorandum of Understanding (MoU) with Lufthansa Cargo to explore a range of sustainable air freight solutions.
According to the MoU, both companies have confirmed their intention to finalise the adoption of sustainable aviation fuel (SAF) offsetting solutions for Shein deliveries within the next six months.
As Shein said in a statement, the MoU, which also includes other initiatives to promote the transition to renewable and lower-carbon air transport solutions, reflects its ‘commitment to addressing its carbon footprint from transportation’.
‘Extensive experience’
“Lufthansa Cargo has extensive experience in driving the adoption of SAF and will provide Shein with opportunities to adopt lower-carbon air cargo options,” said Ethan Shen, Shein’s general manager of global fulfilment. “Through this partnership, we aim to pilot and gradually expand the use of SAF where feasible, while continuing to explore additional ways to reduce the carbon footprint across our delivery network.
“While the use of SAF is one step towards reducing our transportation and distribution emissions, we recognise it as part of a broader decarbonisation strategy that should also include optimising logistics, fleet efficiency, and exploring other low-carbon solutions.”
Under the terms of the arrangement, Lufthansa Cargo will issue ‘Proof of Sustainability’ certificates verifying SAF use, which are document the emissions reductions achieved compared to conventional jet fuel. These certificates are based on externally validated standards, Shein noted.
The two firms added that they are exploring further potential areas of cooperation, including knowledge exchanges and efforts to strengthen traceability and reporting of operational and environmental data.
‘High-performance logistics solutions’
“Signing this memorandum with Shein represents Lufthansa Cargo’s commitment to implementing high-performance logistics solutions responsibly and with operational excellence,” added Ashwin Bhat, CEO of Lufthansa Cargo.
“It demonstrates the importance of concrete measures and reliable implementation in the international air freight business. Together with all stakeholders within the supply chain, we are driving the development of more sustainable global supply chains in line with our purpose: Enabling Global Business.” Read more here.
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