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For more than a decade, we have been told that purpose-led brands will outperform the market. That is no longer a prediction; it is observable reality.
  • Explainer

Purpose without reputation is a wasted asset

7 months ago7 months ago9 mins

Op-ed by Iain Patton, director, Ethical Team PR. For more than a decade, we have been told that purpose-led brands…

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Research undertaken among Ad Net Zero's supporter base indicate that 62% have reported 'stronger client or partner relationships' as a result of implementing sustainable practices.
  • News
  • Sustainability

Sustainability leads to stronger client and partner relationships, says Ad Net Zero

10 months ago10 months ago3 mins

Research undertaken among Ad Net Zero‘s supporter base indicates that 62% have reported ‘stronger client or partner relationships’ as a…

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Ad Net Zero Ireland, a collaborative venture of key players across Ireland's Irish advertising sector, has published a new report exploring how the sector can address climate impact while improving campaign effectiveness.
  • News
  • Sustainability

Ireland’s advertising sector launches report on addressing climate impact

1 year ago10 months ago4 mins

Ad Net Zero Ireland, a collaborative venture comprised of key players across Ireland‘s advertising sector, has published a new report…

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LATEST NEWS

SustainabilityOnline: The Sustainability Brief – 9 October 2026
Sustainability Europe 2026 returns to London as businesses face a decisive moment
‘Strong-to-very strong’ El Niño to persist through to early 2027
Zero Plastic Club extends to New York with plastic-free event
RenewableNI conference highlights leadership opportunities for women in renewable energy

Poster announcing Decarbon 2027: Oil and Gas Decarbonisation Congress, with abstract glassy bubbles at the bottom.

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INTERVIEWS

Wind Energy Ireland’s Dave Linehan on the grid capacity conundrum
Sir David King on what climate action requires from people, business and government
Ambition Into Action – Holger Robrecht, Senior Advisor for Policy & Advocacy, ICLEI Europe.
Ambition Into Action – Sibbe Krol, Director of Sustainability, Bloom & Wild Group
4NML’s Anya Oleynik on making animals beneficiaries of luxury fashion

Banner for the Oil and Gas Decarbonisation Congress (Feb 15–16, 2027, Berlin) with a dark background and abstract ribbon artwork.

EXPLAINERS

What 45,000 refurbished laptops taught GEODIS about circular supply chains
Why Britain needs to become the world’s low-carbon benchmark
Sustainability isn’t disappearing. It’s moving into the business
The UK is paying to invent the bioeconomy, but letting other countries keep it
‘Carbon neutral’ banned in the EU? What businesses need to know

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Biodiversity
Circular Economy
Climate Change
Emissions
Environment
Green Energy
Renewables
Sustainability
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